Tag: supplier
Apple Supplier All But Confirms iPhone 15’s Touch-Based Buttons Are Gone for Good
Big ol’ buttons are back, baby—or more so, they never truly left. Industry reports all but confirm that the upcoming iPhone 15 Pro and Pro Max will likely not sport any touch-sensitive “taptic” buttons, seeming to clinch earlier reports that Apple was going back to basics for how users will turn on their phone or…
Apple Supplier Seemingly Confirms iPhone 15 Pro Solid-State Buttons Cancellation
“That said, among the HPMS opportunities we have discussed, a new product that we mentioned in previous shareholder letters as being scheduled for introduction this fall is no longer expected to come to market as planned,” the letter states. “As we have limited visibility into our customer’s future plans for this product at this time, we are removing the revenue associated with this component from our internal model.”
Cirrus Logic’s high-performance, mixed-signal (“HPMS”) segment includes haptic drivers for the Taptic Engine in iPhones. Apple analyst Ming-Chi Kuo said iPhone 15 Pro models would have been equipped with two additional Taptic Engines that provided haptic feedback when the solid-state buttons were pressed, and Cirrus Logic hinted that it would have supplied related components for the devices in a previous shareholder letter.
“We continue to engage with a strategic customer and expect to bring a new HPMS component to market in smartphones next year,” the supplier said last year.
Apple is Cirrus Logic’s largest customer and accounted for 79% of its revenue in the 2022 fiscal year. In an investor note today, Barclays analysts Blayne Curtis and Tom O’Malley said the supplier’s comments today likely rule out solid-state buttons.
Last month, Kuo said iPhone 15 Pro models would no longer have solid-state buttons as initially rumored due to “unresolved technical issues before mass production.” He now expects the devices to have traditional buttons that move when pressed. Rumors suggest the Ring/Silent switch will still be be replaced with a button as previously claimed, and this button could be customizable like the Action button on the Apple Watch Ultra.
Apple analyst Jeff Pu believes the solid-state buttons will likely be pushed back to iPhone 16 Pro models launching next year, but Cirrus Logic’s comments today suggest it has limited knowledge of Apple’s future plans at this time.
This article, “Apple Supplier Seemingly Confirms iPhone 15 Pro Solid-State Buttons Cancellation” first appeared on MacRumors.com
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Rocket Lab reveals big supplier deal with mystery mega constellation customer
Rocket Lab has proven that it’s much more than a launch company. One glance at the company’s most recent earnings presentation shows as much: its space systems business, which designs, manufactures and sells satellite components and spacecraft, brought in over 70% of company revenue compared to launch in 2022, at $150.3 million versus $60.7 million, […]
Rocket Lab reveals big supplier deal with mystery mega constellation customer by Aria Alamalhodaei originally published on TechCrunch
Apple’s iPhone SE 4 could use OLED screens from a Chinese supplier instead of Samsung or LG
Apple’s iPhone SE 4 could use OLED screens from a Chinese supplier instead of Samsung or LG. The report comes from South Korean publication The Elec, which says BOE (Beijing Oriental Electronics) is likely to supply the display panels for Apple’s next entry-level iPhone that is expected to debut in 2024.
Apple’s iPhone SE 4 may use OLED screens from a Chinese supplier, not Samsung or LG
China-based display maker BOE (Beijing Oriental Electronics) has a complicated relationship with Apple. But despite some missteps, it looks like the two companies will be working together for a while longer, at least: a new report from The Elec (spotted by MacRumors) pegs BOE as the display supplier for the rumored iPhone SE 4. This latest report comes as Apple is allegedly working on its own display tech — and trying to lessen reliance on its main display maker and rival, Samsung.
Things got off to a rough start with Apple in 2020 when some of BOE’s screens for the iPhone 12 reportedly failed quality tests. Later, Apple caught BOE making unapproved changes to its iPhone 13 display design. And while BOE eventually secured a deal to make…
Ford F-150 Lightning fire wasn’t related to a design flaw, says battery supplier
The Ford F-150 Lightning fire that broke out at a Michigan factory in early February wasn’t caused by a battery defect, according to a report from Bloomberg. In a statement to the outlet, Ford’s South Korean battery supplier SK On calls the incident a “rare” occurrence and says it’s working on a fix.
Ford abruptly halted production of its flagship electric pickup on February 4th after one of the trucks caught fire in a holding lot affiliated with its Dearborn, Michigan, factory and spread to two other vehicles. Both Ford and SK have been investigating the issue for weeks and still haven’t resumed F-150 Lightning production. SK has once again started to build batteries in its Georgia factory, however.
“We believe this was a rare…