Hasbro fails to reboot Heroscape, so the game will be shelved indefinitely
‘There are no current plans to attempt a resurrection at this time’
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Shares of Hasbro Inc. (NASDAQ: HAS) were down 1% on Tuesday, after the company missed profit estimates for the third quarter of 2022. Revenues declined but came in line with […]
The post Hasbro (HAS) expects strong performance from Wizards and Digital Gaming in Q4 first appeared on AlphaStreet.
As part of a marketing push for season 2 of Netflix’s My Little Pony: Make Your Mark, Hasbro and Netflix have teamed up to launch Visit Maretime Bay, a Roblox My Little Pony experience. Hasbro’s foray into the sandbox game‘s metaverse follows in the footsteps of many other major brands, including Gucci, Vans, Spotify, Nerf, Tommy Hilfiger, and many more.
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Leading toymakers Hasbro Inc. (NASDAQ: HAS) and Mattel Inc. (NASDAQ: MAT) witnessed revenue and profit growth during their most recent quarters. The companies have seen healthy performance from most of […]
The post Hasbro (HAS), Mattel (MAT): What have these toymakers planned for the near term? first appeared on AlphaStreet.
After making its name in toys and board games, Hasbro is the latest big company trying to break into the video game industry. With six video game studios now under its belt, the company is making games based on its impressive stable of franchises, which reportedly includes a “big-budget” game centered around the G.I. Joe character Snake Eyes.
The news comes as part of an Axios report into Hasbro’s video game projects, which also include projects under subsidary Wizards of the Coast. One of the company’s studios Atomic Arcade, which is based in Raleigh, North Carolina and led by former Warner Bros. dev Ames Kirshen, is developing a “big-budget action-adventure game” starring the G.I. Joe universe’s Snake Eyes.
Snake Eyes was also the star of a 2021 film by the same name, which served as an origin story for the character and is intended to be the first in a rebooted G.I. Joe film franchise. While it’s possible the game could tie into the film universe, no more details on the game have yet been released.