Apple’s Siri took second place in the competition. It performed well when asked to complete tasks like setting a timer and searching the internet, but struggled when asked to answer more complex or conversational questions. Additionally, Siri was unable to perform tasks that required interacting with apps. In contrast, Samsung’s Bixby excelled in device control thanks to its integration with Samsung devices. This integration enables Bixby to control system settings and integrate more deeply with apps than any other voice assistant. Bixby can send text messages, check sports scores, turn down screen brightness, check your calendar, launch apps, and more.
Of all the digital assistants, Amazon’s Alexa performed the worst in the voice assistant test. This is due to several factors. Firstly, Alexa is not integrated into smartphones, which means it lacks the personalized touch of other voice assistants. This can make it feel less intuitive and less convenient to use. Secondly, Alexa’s inaccuracy in finding facts, inability to interact with other apps and poor conversational models all combine to create a subpar experience when used on a phone. These issues make it difficult for Alexa to provide useful and reliable information, which is a key expectation of voice assistants. In addition, the inclusion of Amazon advertisements between tasks can be annoying and disrupt the user experience.
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