When you think about it, Apple’s newly introduced Dynamic Island feature is likely to become a critical interaction point between apps and users of the iPhone 14 Pro and Pro Max phones that support it. It looks like a great opportunity for B2C and B2B app experiences that can build digital connection with end users.
What is Dynamic Island?
Dynamic Island turns Apple’s boring notch, behind which the FaceID camera sits, into an excitingly interactive area that lets users monitor important app activity (such as delivery service ETA, music playback, and sports scores) and take control of apps.