Vice Media Group is planning to sell to investors for about $400 million — a fraction of its once high-flying $5.7 billion valuation back in 2017. The investors include Fortress Investment Group and Soros Fund Management, according to the Wall Street Journal. Variety reports: Cash-strapped Vice Media has been searching for a buyer over the past year, to no avail. In February, Nancy Dubuc announced her exit as CEO after almost five years. The company subsequently appointed longtime execs Bruce Dixon and Hozefa Lokhandwala as co-CEOs. Under the proposed sale to “senior lenders,” Fortress “plans to find a role for Vice co-founder Shane Smith,” who is executive chairman and previously served as CEO prior to Dubuc’s hire.
The bankruptcy and sale would “wipe out” most of Vice’s other shareholders, including TPG Group and James Murdoch (who invested in the company via his Lupa Systems investment firm), per the Journal report. Vice has been unable to pay many of its vendors and recently secured a $30 million “lifeline” from Fortress, the Journal previously reported. Last week, the New York Times reported that Vice Media was preparing for bankruptcy after being unable to find a buyer. It announced a series of layoffs and said it was pulling the plug on “Vice News Tonight.”
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